What’s the shelf life of websites?
It’s been over 3 years since an experienced developer has looked at your site, it’s likely that you’re stuck on an old site.
And a shabby website is costing you revenue.
When it begins to appear old and the navigation gets slow 88% of visitors will glance at your online presence and return.
Most professionals have no problem knowing when their site needs a refresh – or to be completely revamped.
The problems start when they think they’re able to fix it themselves…
The persuasive ads that come from out-of-the-box websites builders (we’re watching Wix and Wix) claim that anyone can design an appealing eCommerce site.
While you could technically get a simple brochure website up and running in just a few minutes, that does not mean it’s going to increase your sales.
If you’re looking to drawing more visitors to your website, impressing them with your brand as well as protecting their data – you need professional web design.
The fact is that the benefits associated with professional Web design far exceed the advantages of an out-the-box option. Each time,
Are you still not you? Sit tight.
What do you think ‘professional web design services’ actually mean?
What are the advantages for professional website design services anyway?
Simple. Alongside creating your website with a modern look, professional web development and design services typically go above and beyond mere aesthetics.
A professional web design company can boost SEO, decrease bounce rates, amplify your brand’s identity, drive conversions, and ensure that your website safe.
Of course, professional web design and development services aren’t your only option. You can also try two other methods:
Cheap Web Design Services
DIY Web Design
We don’t suggest these techniques, based on reasons we’ll talk about below.
Professional Web Design Services vs. Cheap Web Design Services
You might think you’re getting an arrangement to have the nephew of your coworker’s colleague to create a brand new website for you.
After all, he’s currently studying a web design course at his university (never mind the fact that he’s late half every day).
This option is sure to be a good fit for your budget.
But we can almost guarantee that you’re going to be left with more problems than you did when you first started if you go this route.
Hiring someone who has little experience in designing your site opens you up to a many vulnerabilities, from improper web security to ineffective functionality.
What do you think that the nephew of your coworker’s colleague is going to be around for you when your website will eventually fail? Or is he going to be too busy nursing his headache after the night of fun?
Professional Web Design Services Versus DIY Web Design
You’ve seen several YouTube videos about web design and you think you’ve got everything to “wow” on your website.
Ah, the wonders of the internet, which quickly boosts our expectations of what we can accomplish…
Also, what we need to do.
DIY web design ads can create web design looks like filling in some empty boxes with your content. It’s not an immense time investment.
If you save money is quickly lost in opportunity costs. Instead of using time figuring out how to expand your business, you’ll have to spend hours arguing over how to find a few words that be aligned with your logo.
Additionally, the websites created by out-of-the-box makers are notorious for having bad SEO, more prone to attacks, and average support should something go wrong (and since, let’s face it, at some point there’s always going to be something that goes wrong).
At the end of the day the end, you’re likely not to be content with the results Your website isn’t going to be safe, and you’re going to wish you’d enjoyed the benefits of professional web design right from the start.
Also… just hire a professional web design firm from the beginning.
5 . Benefits and Benefits Professional Web Design Services for your company
1. Increase Traffic, Conversions, Revenue
Normally traffic isn’t a good thing. Nobody wants to wait in an endless line at the stoplight on the way back from work.
However, in the case of your website, increasing traffic is a sign of more people visiting your site. This is a sign of:
One of the best advantages of professional web design is that we are able to help bring you traffic.
Our clients have an average gain of 400% in pages viewed within a year of the launch of a new site.
They’re not only people who are a risk to visit your website even if you used Comic Sans. We have seen a 55% average increase in the number of visitors.
Turns out an old site could learn new tricks after all.
2. Outshine the Competition
Did you know that your parents used to say something like “It’s how you look inside yourself that matters?”
It’s true that they were right… Sort of.
Sure, if you’re hoping to maintain a solid business and keep customers, you’ve got to provide outstanding service that has an impact.
But when it comes down to outshining your competition, looks are just as important. It’s because if your website is a shabby website 38% of your users will abandon your website to search for things that are… sexier.
Which means that you’ll lose the chance to show prospective clients “what’s going on inside” because they’re thinking about your unattractive color scheme.
The long and short of it is that a clean website won’t only keep visitors on your website. It also gives you the chance to cultivate leads and let them know exactly what you have to offer — another one of the many benefits of expert web designing services.
3. Automate processes
It’s about time to automate some of the processes that have you in a rut instead of focusing on your clients.
Sure, it can make you feel as if you’re surrendering control and handing it over to our needy robot overlords. It’s not so scary as you’d think, and your customers will thank you for it.
Imagine it. What if each time someone placed an order on your eCommerce site the inventory on your site was continuously changed? Customers would know exactly the inventory available, and you’d know when you should put in a restock order (or your website could do it for you! ).
Make sure you speak to the team at Fit Design London when searching for a new website cost.
Or imagine that whenever someone makes an appointment, that appointment can be easily added to your schedule using an integration of calendars. This means less admin time and more time to focus on your work.
A professional web design agency can also automate methods to keep your website secure. For instance, backups of data. You don’t need be concerned about losing your list of newsletter subscribers.
4. It will save you time
We’ve spoken about this a couple of times when we’ve discussed the advantages of professional web design already and we hope that you will learn from our experience: creating a fresh website from start to the end (and then upkeeping it!) requires an amount of time. Many hours of it.
Sure, an out-of-the-box web design company might claim you can create a site in a couple of hours. If you’re one of these people, we’d like to meet with you.
We believe it’s more likely that you’ll end up contemplating the smallest of choices at the table, banging your head into an object every moment you have an issue, and pondering how long it took you while you searched for the perfect image for your homepage.
One of the benefits from professional design is that we can assist you avoid that frustration and speed up the design process through:
Identifying your existing website’s pain areas
Refining branding and style
Integrating SEO best practices
Designing your entire website
Monitoring or updating and backup your website
And as we do all that, you’ll be able to concentrate on your work.
5. Makes You Safe
There is no reason for anyone to be occupied with all the bad scenarios that could go wrong.
But since your website could be attacked up to 44 times per daily, it’s probably a bad idea to hire someone to handle that thinking for you.
And that someone is a professional service web designer.
Design agencies typically offer a variety of security and support services that protect the investment you have made in your website (and lessen the chances that you’ll get sued for exposing customers’ data to shady actors! ).
The 4 benefits of Professional Web Design Services for your marketing
1. More Brand Awareness
You understand your buyer persona and know your site needs to be focused on brand recognition when it’s planning to make any sales. It’s because keeping the same look and feel as your brand identity can boost the revenue you earn (up up to 23 percent! ).
But it’s not as easy as it seems. It’s true that your customers are searching for a legal firm that’s ready to fight for their rights tooth-and-nail. Should you put tooth and nail images across your website and say good-bye?
If you’re hoping to get more customers to your brand, you have to ensure that every component of your site will help build your reputation. It is a matter of taking the time to create the perfect:
Tone of content written
The layout and design element as well as other elements
Another one of the benefits for professional website design services is that we understand how to convert terms like “tenacious” to a layout that achieves your marketing goals. In addition, we can give you guidelines to help you maintain your brand’s identity, such as sharing the exact hex color of your H2s.
2. Anchor for both inbound and outbound marketing strategies
Word of mouth only goes only so far. Once you’ve built a rapport with someone, you’re likely to have to guide them to something other than your voice.
Enter: your sleek new, professionally-designed website. A well-designed website can be an ideal platform to both inbound and external marketing initiatives.
On the inbound marketing side well-written blog posts and informative service pages show your skills and help build confidence that you’re the right company to do the task. A professional website design agency can also help you gain more leads inbound through website optimization.
The paid ads you’re using as part your marketing outbound strategy could begin to make conversions. Because let’s be real here: your current call-to-action that encourages people to “get in touch” doesn’t convert anyone.
Professional web design firms are able to craft engaging CTAs. When someone clicks on an ad that leads to your homepage, they’re in awe of the opportunity to go further along the funnel for marketing.
3. Create a Community
It turns out community has amazing benefits that not only benefit your customers (everyone would like to feel connected in the end!) but also your bottom income. This is because people trust the products their friends recommend.
Professional web design services can develop pages and plug-ins which help to create a communities on your website regardless of whether it’s the promotion of your social media sites or adding a review section to your site.
The approach used will largely depend on the specifics of your business but it will surely aid you in understanding the needs of your customers (and needs) as well as help you create brand ambassadors and more sales.
4. Ability to track metrics and use analytics
You’ve seen a few of your web analytics but can’t figure out what to make of them. Even if you don’t understand they’re not to be ignored them. Being aware of where you’re not doing enough to make that sale or land the next customer is crucial data to grow your business.
A customer might add something to her shopping cart but leaves before she enters any credit card info. Or perhaps a user does not get to this point in the first place because he doesn’t leave your website.
Data analytics can help you understand what’s going on behind the scene to help you determine what you should do to boost sales. Another of the benefits from professional website design services is that an agency can review the data below to better discern where you’re not able in converting visitors…
Rate of bounce
Page loading speed
New traffic vs. old visitor traffic
Create a website that will bring in more customers.
4 Benefits of Professional Web Design Services for your Customers
1. An intuitive User Experience
Your website is visited by visitors because they would like to buy a particular product or provide a service.
If you’re looking for someone to make an appointment for a consultation and add something new to the cart the user interface on your site needs to be intuitive. Otherwise, people aren’t going to know how to get in touch with you or how to click “add the item to your cart.”
They’ll soon quit for a website that’s simpler to navigate.
Fortunately, another one advantages that professional website design agencies is that we keep up-to-speed on the design of websites to ensure a positive user experience. This means that the information we provide is easy to see (and simple to locate! ).
2. Speedier loading of loads
An angry customer isn’t a good customer. And do you know the most effective methods to make an angry customer? Make them choose whether they’d rather wait for paint to dry or wait for your website to load.
We guarantee that people will not wait to make that choice. A professional web design agency can speed up your website by:
Making the right choice when choosing a web host and server
Combining and minifying files
Furthermore, because Google utilizes speed of site in their algorithm to rank websites, a faster website will improve your SEO. This means more traffic to your website which is… more $$$.
3. Better Customer Service
What if we told you that the best way to make your clients happier… simply by talking about them less?
This sounds like a dream but one of the advantages from professional design and development is that we are able to transform this dream into a reality.
Imagine that any customer could check the status of their orders via chatbots. Or that you had such an efficient FAQ that your sales representatives no longer waste time answering dumb questions.
Making information easily accessible is beneficial for you and your customers: Customers can solve issues by calling the number while you concentrate on conversations that matter.
4. Mobile Responsive
With mobile phones being so ubiquitous, it’s no wonder that more than half of page views in 2021 was accessed using a cell phone.
Think about itthis way: someone’s waiting in line or is bored in the dental office. What should they do? Find their mobile phone. So you want to be sure that your website is accessible to them.
Which means hiring an experienced web design firm to ensure that it is mobile-friendly. If not, it’s likely that you’ll lose your business.
It’s not worth bothering about trying to find information if you have poor mobile designs. Instead, they’re going to hop right over to one of your competitors that has mobile websites and connect with them instead.
But you don’t need that right now, do ya?
It’s clear that a low-cost or DIY approach to updating your website isn’t going to cut it in the case of growing your business.
Why waste your time or dollars on something not will give you the results you want? One of the many advantages to professional website design is the fact that it makes your life much easier. We can also boost your page ranking, boost sales, and also keep your website safe.
While helping you shine above your boring competitors.